Deskripsi Pekerjaan
Join our award-winning marketing team at Innovatech Indonesia! We're seeking a dynamic Marketing Manager Senior to lead our digital transformation initiatives and drive brand growth in the Southeast Asian market. You'll craft innovative strategies that resonate with our tech-savvy audience while mentoring a high-performing marketing squad. This role offers unparalleled opportunities to shape our market presence and accelerate your career in one of Indonesia's fastest-growing tech companies.
What you'll achieve: Develop data-driven marketing campaigns, optimize conversion funnels, and spearhead cross-functional projects that deliver measurable ROI. You'll collaborate with product, sales, and design teams to create compelling brand experiences that captivate our 2M+ user base.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies across digital channels (social, SEO, SEM, email)
- Lead campaign planning from ideation to analysis, ensuring KPI achievement
- Manage marketing budget allocation and ROI optimization
- Oversee content creation and brand messaging consistency
- Analyze market trends and competitor activities to identify growth opportunities
- Lead and mentor a team of 5+ marketing specialists
- Collaborate with product team on go-to-market strategies
Kualifikasi
- S1 degree in Marketing/Business with 5+ years in digital marketing leadership
- Proven track record of managing budgets > IDR 500M annually
- Expertise in marketing automation tools (HubSpot/Marketo)
- Strong analytical skills with Google Analytics/Adobe certification
- Experience scaling consumer brands in SEA market
- Fluent in Bahasa Indonesia and English (written/spoken)
- Strategic thinker with excellent project management skills